ALLEN HALL ADVERTISING 

AGENCY  REBRAND 

 
 
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old logo 

This logo for the agency has been around for almost three years. AS THEIR NEWLY APPOINTED Art Director, I FELT we needed a change. THE CO-DIRECTORS AGREED. 


DESIGN PROCESS 

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DESIGNERS, ART DIRECTORS, PRODUCERS, STRATEGISTS, AND ALL WALKS OF LIFE SUBMITTED DESIGNS. THERE WERE OVER 20 DESIGNS OUT OF THE 55 PEOPLE WHO ARE IN THE AGENCY. THE CO-DIRECTORS NARROWED IT DOWN TO 10 DESIGNS. 


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LOGO WINNER

receiving the most votes, MY DESIGN WON. SELECTED OUT OF MANY OTHER CREATIVES AMONG THE AGENCY.